OP #262: Underwriting Creativity

You and the competitive set can buy the same ads, how do you stand out?

OP #261: Roaring Kitty's Return: A Fascinating Yet Cautionary Tale

OP #260: Lessons from the Trenches: VMM's 15-Year Retrospective

15 Years of VMM: The Journey from Innovation to Industry Leader

OP #259: Deep Dive on Leveraging Your Network

An in-depth piece on enabling and accessing your personal network using technology.

OP #258: Is It a Buyers or Sellers Market?

Reminiscing on some recent conversations with talent and digital services partners.

OP #257: What's Old Is New Again

OP #256: Blackberry, Phishing, and Caitlin Clark's New Shoe Deal

A wide variety of content in this OP.

OP #255: Teen Consumer Survey

Even though it's short, there are some good recos and reading in this OP.

OP #254: Google HubSpot

Some thoughts on the Google-HubSpot speculation.

OP #253: Bringing Smart People Together, Jobs, and Reading

Recapping a great OP dinner in Boston and the resurfacing of the long lost Jobs section.

OP #252: What I Learned At Shoptalk

A bit of a deep dive into one of the better conferences out there, Shoptalk.

#251: Right Or Wrong Side of Data History, Shoptalk

An inspiring conversation led me down the path of thinking about right vs. wrong side of data history